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Tracy Morrell

Tracy Morrell

Director at React Fitness Limited with over 20 years of experience in the fitness industry.

Recent posts by Tracy Morrell

9 min read

Gym Staffing Mistakes To Avoid

By Tracy Morrell on 3/10/22 7:00 AM

Are you opening a gym and hiring your own staff? This can be a great way to save money, but it's important to avoid common mistakes gym owners make.

Topics: Staffing
6 min read

How Does Technology Affect the Promotion of Physical Fitness Programs?

By Tracy Morrell on 12/31/21 7:00 AM

We say that technology is here to make people's lives easier. Before fun and leisure, it first and foremost serves to make activities like walking, climbing, traveling, and manufacturing faster, allowing people to exert less effort and conserve their energy. With that said, it can't be denied that technology somehow encouraged a sedentary lifestyle.

Topics: Fitness Centers
8 min read

The Ultimate Guide to Engaging Clients for your Fitness Business

By Tracy Morrell on 11/23/21 7:00 AM

With the growing popularity of fitness, your business needs to be able to offer more than just a standard workout regimen. The best way to increase client engagement is by offering an experience that they can't get anywhere else. One of the most popular ways is through personal training sessions. While this may seem like a daunting task at first, there are plenty of benefits associated with adding this service.

Topics: Fitness Centers
8 min read

How Do Gyms Attract Customers

By Tracy Morrell on 11/2/21 7:00 AM

Did you know that in the United States, more than 60 million people are members of a gym? With so many gyms to choose from, it can be difficult for new potential customers to decide which one is right for them. 

7 min read

How a 3D Full Body Scanner Provides Value to Personal Training Programs

By Tracy Morrell on 10/5/21 11:41 PM

There are more competitive fitness centers within a 20-minute drive than ever before. An individual wanting to get their body in shape struggles to know which club to join. This puts personal training programs at risk.

Topics: personal training
8 min read

7 Fitness Center Marketing Tips to Increase Sales

By Tracy Morrell on 9/21/21 7:00 AM

The fitness industry is only getting better, and your gym needs to keep up. While 1 in 5 Americans has a current gym membership, there's a lot you can do to bring more in from your community.

Topics: Fitness Centers
7 min read

7 Brand Boosting Tips for Fitness Centers

By Tracy Morrell on 9/9/21 7:20 AM

The fitness industry is ripped at the seams with brand names — gyms, boot camps, personal coaches, you name it. In reality, though, only a handful of brands are recognized. And those that are have spent years building a solid and loyal customer base.

Topics: Fitness Centers
7 min read

3D Body Scanners vs. Body Fat Calipers Which is Better

By Tracy Morrell on 8/13/21 12:00 PM

One of the best ways to have honest and productive conversations about a client's overall health is to show them an analysis of their body composition. This analysis determines how much of their body is fat and how much is muscle. The results of these analyses can be used to create personalized fitness plans that drive the results that your clients want to see. 

Topics: health styku body fat measurement body scanning HEALTH ASSESSMENTS Fitness Assessment
2 min read

GYM OWNER MONTHLY: Styku 3D Body Scanner Launches in the UK

By Tracy Morrell on 11/21/16 3:39 PM

Topics: Fitness Technology Business
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