How does Healthpass create upsell opportunities compared to standard 3D body scans?

Overview

Standard 3D body scans are focused on body composition — a single component of overall health. Healthpass and the preventative body scan broaden the scope of the client conversation to overall health, which opens the door to a wider range of product and service recommendations.

Details

| Standard 3D Body Scan | Healthpass / Preventative Body Scan

**Primary focus** | Body composition and shape | Overall health (composition is one input among many)

**Conversation scope** | Narrow — changes in measurements and shape | Broad — how lifestyle, products, and services affect total health

**Upsell opportunities** | Limited to body composition-related services | Expanded to include health improvement products, services, and Styku Health at-home blood tests

**Data for demonstrating value** | Visual and compositional change | How compositional improvements from your services correlate to overall health outcomes

How to apply this in practice

• When a client has completed a health screen, you have data to demonstrate how your products or services have contributed to improvements in their overall health — not just their appearance or measurements.
• Use this broader data set to recommend Styku Health at-home blood tests as a logical next step in the client's health journey.
• Position your business as a partner in the client's total health, rather than solely a body transformation service.

Notes

• Upselling Styku Health at-home blood tests is most effective after a preventative body scan has established a health baseline. Cold recommendations without data context are less compelling.
• This approach is not about replacing the 3D body scan conversation — it is about expanding it. Both offerings can and should coexist in your service menu.

Applies to: All HealthPass partner businesses.